Communications management at culture Solutions
Association: culture Solutions
Position: Communications Collaborator | Communications Cordinator
Period: December 2020 - January 2023 | February 2023 - (ongoing)
Key results: 323% increase in social media followers in 3 years, diversification and professionalisation of content, stronger brand recognition and image
1. Graphic design and social media management
Design and implementation of templates per type of post
Creation of infographics
Design of series of Instagram stories with informative and interactive elements
Graphic design of documents
Production of videos
Preparation of long-term strategy, annual Communications work plans, and continuous retroplanning
Copywriting and management of social media accounts
Monitoring and growth management of social media
2. Web design
Web design, development and content creation for the website
Audience growth management and monitoring of Google Analytics and Search Console, subsequent replacement with Matomo Analytics as an ethical alternative
3. Mailing and outreach
Bi-monthly newsletter content creation, design and promotion
Subscriber database management, monitoring and audience growth through Sender
Outreach and visibility actions
4. Podcast
Participation in the production of podcast episodes, including editing, publication and promotion
Leadership of podcast mini-series on Artificial Intelligence's impact on international cultural relations, including background research, script writing, contact with speakers, moderation, etc.